Understanding Startups The startup company is a business imitation sandbox game. You are the CEO of a small startup you want to grow your company. With a small investment, you are ready to create a website to compete with the world's largest tech companies and dream of becoming the most valuable company in history. No Rules Apply There are no set parameters about what kind of company to consider a startup. The term primarily applies to high-tech companies that develop products that take advantage of technology, to offer something new or perform an existing task. Know Startups to the Core A... … Read More »

It is the process of managing your brand's reputation and improving your audience's perception of your brand in a way that promotes equity and loyalty. Branding is the process of establishing your brand. … Read More »